The InstaSafe team had been very proactive about creating blogs, case studies, and white papers. They would blog regularly and bring in good traffic for their blogs. But an SEO approach to creating content was lacking and targeting keywords was lacking. The team at InstaSafe was also looking for keyword research for keyword recommendations for the upcoming content on the website.
MangoBlogger team started with keyword research for InstaSafe in the niche industry of cloud security. We analyzed competitive landscape, keyword rankings & organic traffic behavior to come up with a list of keywords that should be targeted through content creation.
With the addition to keyword research some of the other enhancements that we did were:
Meta description editing
SEO overview through presentation for the team