A Qualitative Research conducted by the UX designers with the help of different techniques directed at gathering information. Interviews, inquiries, studies and more are included in this kind of research.

Quantitative Research is the other side of the moon. In this case, the solid date matters the most. A/B testing, as well as Competitors analysis, are the examples of quantitative research.

 

Categories: UXUX Terms

Yatindra Sahu

Data Enthusiast